For the competition, the students had to create a piece of content for social media from scratch that promoted digital technician careers.
The winning team were Kieran Loads, Dan Longlands, Luke Turner, Mantas Stockus, Jacob Neave, and Jack Clare, who are all in their first year of the new T-Level course.
The group’s 20-second video highlighted the wide range of roles that are available, the strong demand for these skills, and the salary range that a technician can expect to be earn. It aimed to challenge common misconceptions about what is involved in the work of digital technicians.
The judges praised the students for their thought-out approach in responding to the brief, the high quality of the technical and creative work that had gone into their entry, and their attention to detail throughout.
Heidi Easton, Account Director at social media agency Kindred and one of the judges of the competition, said:
"The group’s rationale was incredibly impressive. They had thought about the platforms and how the content would work on them, considered file formats, and the audience. Their entry is a really well-crafted piece of work that tells a story, which was really important because technicians are at the heart of the campaign.”
Dan, one of the winners, said:
"My favourite aspect of the competition was the production of the images as I enjoyed the creative aspect of the project. Through this project I felt like I learned to work better in a team and be able to manage a team and collaborate on one project."
Interested in finding out about the new Digital T-level? Visit the website to find out more.